I have used several Media Education Foundation films in my classes and have found them to be an excellent resource for teaching. Jhally also has some perceptive comments on US media coverage of the Israel-Palestine conflict.
Sut Jhally is Professor of Communication at the University of Massachusetts at Amherst and Founder and Executive Director of the Media Education Foundation (MEF). He is one of the world’s leading scholars looking at the role played by advertising and popular culture in the processes of social control and identity construction. The author of numerous books and articles on media(including The Codes of Advertising and Enlightened Racism) he is also an award-winning teacher (a recipient of the Distinguished Teaching Award at the University of Massachusetts, where the student newspaper has also voted him “Best professor”). In addition, he has been awarded the Distinguished Outreach Award, and was selected to deliver a Distinguished Faculty Lecture in 2007.
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I just screened *Peace, Propaganda and the Promised Land* in my Israel-Palestine Cultural Studies course last week. It’s always the highlight of this course — the point at which students wake up and start taking a real interest.
Thanks, Muhammad! I’m really glad that you use MEF films in your classes and that you find them to be useful teaching tools. You might be interested to know that we’re in the process of working on a follow up film to “Peace, Propaganda, and the Promised Land”. It’s still in production and not near to being completely, but do check back on our website for updates!