So How Do I Look? – Zionist Self-Righteousness in the Face of Delegitimization

Sabra and Shatila / Gaza 2009

In 1982 Ariel Sharon enabled the massacres in refugee camps, Sabra and Shatila. To Israel, this was a disaster. Not because innocent human beings, already victims of a mass ethnic cleansing, were brutally murdered, but because, for the first time, Israel was suffering a major wave of criticism from the international community. How does one untangle from such a nasty debacle? No! One does not apologize, compensate, and bring the guilty parties to justice! Instead, one creates one of the most successful and unscrupulous PR systems in the 20th century.

Lately, however, it seems there are cracks in the system. One might conclude, that Hasbara isn’t as airtight as it used to be, and maybe it needs a bit of a facelift. Either that, or we could say, one may be overlooking some facts. Continue reading “So How Do I Look? – Zionist Self-Righteousness in the Face of Delegitimization”

Militarism, Genderphobia and Beer

Israeli commercials have proved to be the height of militarism and insensitivity in the past, today we revisit gay ole’ Israel, and debunk Hasbara, yet again.

McCann Erickson Does it Again!

McCann Erickson probably has one of the most amazing records of militarizing civil society. The good people who brought you the Army Strong campaign now bring you a beer commercial. How is beer military? Soldiers aren’t allowed to drink- it’s a punishable offense. In Israel, the majority of the population have been soldiers, and the majority of men and some women are in the reserves until the age of 45 (39 for women). Since you’re going to have civilians in your corps, you have to keep them motivated (translation below the Video):

Continue reading “Militarism, Genderphobia and Beer”