One of Israel’s favorite selling points, in its campaign to rebrand itself and divert attention from its ongoing theft of Palestinian land by means of ethnic cleansing, military control and apartheid policies, is its claim to world leadership in medicine. The problem with this line of apartheid PR is, of course, the failure to mention the control the state of Israel has over the Palestinian healthcare system.
Captive Economy, a new report by Who Profits investigates the involvement of Israeli and multinational pharmaceutical industries in the occupation of Palestinian land.
A new report by Who Profits maps the involvement of the Israeli wine industry in the occupation of the West Bank and the Syrian Golan Heights and traces some of the ways in which it masks this involvement. For this purpose, this report surveys the Israeli wine industry, maps the vineyards and wineries in the occupied territory and traces the connections between the main Israeli wine producers and this settlement industry.
The company, based in Mishor Edomim Industrial Park, an Israeli settlement in the West Bank, markets its devices and bottles under a ‘Made in Israel’ label. By doing so, SodaStream (also known as Soda Club), world leader of home beverage carbonating devices, misleads consumers in Europe and the United States.
SodaStream misleadingly markets its devices and bottles under the Made in Israel label while in fact these products were manufactured in the Mishor Edomim Industrial Park, an illegal settlement in the occupied West Bank.
The company has recently faced a ruling by the European Court of Justice, stating that goods produced in settlements should not be considered as made in Israel and enjoys the tax exempt of the EU-Israel Association Agreement.